Privacy Policy

Lathrop Gage LLP Privacy Policy

Effective May 25, 2018

Welcome to the Lathrop Gage website.  By using our website (“our Site” or “the Site”) or our Services, you consent to the collection and use of your Personal Information as described in this Privacy Policy. 

“Personal Information” is data about an individual who can be identified from that data, or from that data and other information to which one has access. Personal Information is usually your name in combination with another identifier, such as date of birth, postal address, email address, telephone number, or government-issued identification number. The specific definition of Personal Information often varies from one jurisdiction to another.

What Personal Information Do We Collect?

When you contact us or use our Services, we may collect a variety of Personal Information, including your name, mailing address, phone number, and email address.  This information is collected through our website and by our attorneys and staff.  We may also collect additional information related to our Services (“matter information”) if you become a prospective client or client of Lathrop Gage.  The matter information will vary depending on our representation or proposed representation and your legal needs.  The matter information will be collected directly from you by one of our attorneys or staff or taken from materials that you send to us in connection with our representation of you or your business.

How Do We Use Your Personal Information?

We share the Personal Information you give us between our offices for purposes of administration, billing, promotion of our events and Services, and to provide you with our Services.

We do not share your matter information with any unaffiliated entities for their independent use and only use it for providing our Services to you in connection with your legal needs.  We may share your matter information with third parties who may assist us in providing you our Services.

To the extent that any of the provisions of this Policy with respect to your Personal Information or matter information are inconsistent with any applicable Rules of Professional Conduct, the Rules of Professional Conduct will govern.

We do not sell, rent, or otherwise share Personal Information that reasonably identifies you or your organization with unaffiliated entities for their independent use except as expressly described in this Privacy Policy or with your prior permission. We may share Personal Information that does not reasonably identify you or your organization as permitted by applicable law.

We may use your Personal Information to identify your account; to track your use of the Site; to transact business with you in connection with our Services; to assess your degree of satisfaction with our Services or the Site; to update you about our Services; to improve the effectiveness of the Site or our Services; to prevent, deter and investigate violations of this Privacy Policy and our Terms and Conditions, or any fraud and other illegal activities; and to send you important notices regarding our Services and changes to our business policies.  We review the Personal Information we collect periodically to determine its accuracy and whether it can be deleted. 

With Whom Do We Share Your Personal Information?

We may share your Personal Information with third parties who may help us operate the Site, assist us in providing you with our Services, or help us assess your interest or satisfaction with the Site or our Services.    

We may disclose your Personal Information if we determine that disclosure is reasonably necessary to enforce our Terms and Conditions, this Privacy Policy or to otherwise protect our business, clients or users.

We may release your Personal Information to others (including law enforcement) if we believe such release is reasonably necessary to comply with the law or legal process; enforce or apply the terms of applicable terms of use; detect, prevent, or otherwise address fraud, security or technical issues; or otherwise protect the rights, property or safety of others.

We may sell, transfer and/or disclose your Personal Information as part of a business divestiture, sale, merger, or acquisition of all or a part of our business. If another firm acquires our firm, business, or assets, that company will possess the Personal Information collected by us and will assume the rights and obligations regarding your Personal Information as described in this Privacy Policy. In the event of an insolvency, bankruptcy, or receivership, your Personal Information may also be transferred as a business asset.

How Do We Protect Your Personal Information?

We maintain a variety of security measures, including physical, electronic and administrative safeguards. No system can be completely secure, so we do not promise, and you should not expect, that your Personal Information, searches, or other communications will always remain secure.

Your Access to Personal Information

You can ask us for the Personal Information we possess, so that you can determine if it is inaccurate or if you want it deleted, provided we are not required to retain it by law or for legitimate business purposes.

We may decline to process requests that are frivolous/vexatious, jeopardize the privacy of others, are extremely impractical, or for which access is not otherwise required by local law. Access, correction, or deletion requests can be made to us via our Contact Us page or emails to

You may have certain rights under local law regarding your Personal Information, including a right to complain to a local data protection authority. To discuss or exercise such rights, please contact us via our Contact Us page or at

What Other Information Do We Collect?

We automatically gather information when you browse or view the Site. This information may include your browser type (e.g., Chrome, Safari, Firefox or Internet Explorer), your domain, the Internet Protocol (IP) address assigned to your computer (or the unique device ID of your mobile device, or other unique identifier), the date and time of your visits, the pages on the Site you visit and other information related to your visit.  

We collect data that does not, on its own, permit direct association with any specific individual. We may collect, use, transfer, and disclose such non-personal information for any purpose.

If we combine non-personal information with your Personal Information, we will maintain the combined information as Personal Information for as long as it remains combined.

We may collect details of how visitors to the Site use our Services.

How Do We Employ Cookies and Similar Technologies?

A “cookie” is a text file that stored on your computer. As text files, cookies cannot read information on your hard drive, run programs or deliver viruses to your computer. Cookies let the Site remember your preferences or recognize you when you return.

We use technologies such as cookies and web beacons in connection with our Site so we can remember certain information about you, remember your preferences or recognize you when you return to our Site. They also help us compile aggregate data about website traffic and interaction so that we can improve our Site and protect it from fraud.

Web beacons, also known as clear GIFs, are often used in combination with cookies. These often transparent images are part of web pages, and allow us to count users who have visited certain pages and to generate statistics about how the Site is used. They are not used to access Personal Information.

Pixel tags enable us to send email messages in a format our clients can read, and they tell us whether mail has been opened. We may use this information to reduce or eliminate messages sent to clients.

As do many internet sites, we gather some information about visitors to our Site automatically, such as Internet Protocol (IP) addresses, browser type and language, Internet service provider (ISP), referring and exit sites and applications, operating system, date/time stamp, and clickstream data.

In some of our email messages, you will find a “click-through URL” linked to content on the Site. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked in this way, you should not click such links in our email messages.

We use Google Adwords and Google Analytics to make decisions regarding the reach of our Site and the traffic it generates, but not for targeted marketing purposes. 

You should be able to manage how your mobile device and mobile browser handles cookies and related technologies, by adjusting your mobile device’s privacy and security settings.  Most browsers are set to accept cookies automatically. You can set your browser to decline all cookies automatically or to prompt you for a response each time a cookie is offered. Note that declining cookies may hinder the Site’s performance and may not allow you to access all of its features and services.

There are “do not track” or similar browser choices available to internet users with respect to online web activity, but given the present lack of consensus of what constitutes an informed election, appropriate trigger or breadth of scope of such choice, the Site will not operate any differently when a “do not track” signal is received.

Social Networking Sites

You may be able to post content to social networking sites (such as Facebook, Instagram, Snapchat or Twitter) on which we maintain a presence. If you choose to post content to our social media sites, we will provide information to the social networking sites in accordance with your elections. You acknowledge and agree that you are solely responsible for your use of those Sites and that it is your responsibility to review the terms of use and privacy policies. We are not responsible for the availability, accuracy, content, products or services of such social networking sites.  

Third Party Links

The Site may have links or be linked to other sites we do not own, control or maintain. We are not responsible for and make no representations or warranties about the privacy practices of those sites. We recommend that you check the privacy policies of other sites and contact the operator if you have concerns or questions. Nonetheless, we seek to protect the integrity of the Site and welcome any feedback about these third party sites.


The Site is not directed to minors. If we learn that we have collected personal information from anyone under the age of 13, we will endeavor to delete such information as soon as reasonably possible.

Privacy Rights of California Residents

California residents are entitled once a year, free of charge, to request and obtain certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. We do not disclose Personal Information to third parties for direct marketing purposes.

Opting Out of Communications

If you no longer wish to receive marketing communications from us, please send us an email from our Contact Us page or click the "Unsubscribe" link at the bottom of our promotional emails. If you are having difficulty unsubscribing from our marketing communications using the above methods, please contact us at

If you no longer wish to receive marketing communications, we may still need to send you communications about our Services and other related matters.

Changes to our Privacy Policy

We may update this Privacy Policy from time to time, so please check the effective date at the top of this page as the date of last revision. Changes will become immediately effective upon posting on the Site unless otherwise noted. Your use of the Site following these changes indicates your consent to the practices described in the revised Privacy Policy.  

Contacting Us

If you are not a client, we may not be able to treat the information you send us as confidential or privileged.

If you have questions regarding this Privacy Policy, you may contact us using the Contact Us page or by emailing us at You can also reach us by writing to Lathrop Gage, LLP, Attention: Chief Information Officer, 2345 Grand Boulevard, Suite 2200, Kansas City, MO 64108.