While our legal counsel on traditional print media advertising involves a number of similar endorsement, contract fulfillment and disclosure issues, Lathrop Gage has a solid background in all advertising-specific concerns. We conduct comprehensive pre-publication review for verification and compliance with Federal Trade Commission standards, and both prosecute and defend product disparagement claims. We are also well versed in all aspects of Internet advertising compliance, from banner ad placements to the appropriateness and legality of mass commercial email campaigns and compliance with all rules governing web advertising aimed at children.